The brain needs context to understand

The brain needs context to understand

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Jun 11, 2024

Jun 11, 2024

The brain constantly seeks context and looks for meaning to make things understandable and predictable. With the Hilmatell storyline, you gain access to storytelling templates that are based on what the brain needs. These are built up piece by piece with milestones that together create a customized story for the listeners. And with Hilmatell AI, you receive coaching throughout your entire narrative.

Read the article about how Storylines work in Hilmatell.

The storytelling has kept us alive!

To tell stories is one of humanity's most important characteristics and therefore so well developed.

The strength of storytelling is its ability to entertain, educate, inspire, and unite people across cultures, generations, and contexts. Whether told through oral tradition, literature, visual art, or digital media, stories have a profound impact on individuals and societies, shaping our understanding of the world and our place in it. The story has always shaped contexts that help us understand.


The human capacity for storytelling is one of our most important traits. It is absolutely necessary for us to understand everything that happens to us. The brain is a meaning-making organ and is therefore constantly engaged in creating stories that make our lives coherent, comprehensible, and predictable. Historically, storytelling has developed us as humans through understanding, facilitating collaborations, and strengthening social bonds. 

All understanding is created through both emotions and thoughts 

If we set a clear goal for our presentation, what is it that attracts the brain to want to listen? If we are to make presentations that work, no matter what we are talking about, it helps to understand what our brains need to be able to listen at all times.
One thing is certain, if we have sat in a meeting and listened to a presentation without being engaged and without understanding, nothing happens in our brains. Except that it feels like wasted time! A context is created through both emotions and thoughts.

The brain is constantly searching for meaning and context

Especially when we need to think creatively and act differently, the brain constantly seeks context and searches for meaning. For meaning to be created in our brains, both engagement and understanding are needed. Because emotions drive us forward, and we need them to make decisions, including the decision to continue listening. 

A Storyline shapes the right context

Context and meaning are paramount to everything else when considering the needs of the listening brain. 

This is created by first needing to know why we should listen. Then understanding what we hear, and finally understanding how we use the knowledge and when we can apply it. These are the foundations of all our storylines; regardless of your goal, it helps listeners understand the context. 

Hilmatell's storylines are various ready-made plans that help you make presentations that reach your listeners with what you want to say. Hilmatell coaches you all the way.

Get clearer today!

Create presentations that reach your listeners with Hilmatell

Get clearer today!

Create presentations that reach your listeners with Hilmatell

English

Get a guided tour of how Hilmatell can help your organization

Copyright © 2018-2024 Convey Group. Headquarters: Stockholm, Sweden. All rights reserved. Convey Group AB (publ). Sandhamnsgatan 12, 115 40 Stockholm. Organization number: 556908-8882

English

Get a guided tour of how Hilmatell can help your organization

Copyright © 2018-2024 Convey Group. Headquarters: Stockholm, Sweden. All rights reserved. Convey Group AB (publ). Sandhamnsgatan 12, 115 40 Stockholm. Organization number: 556908-8882

English

Get a guided tour of how Hilmatell can help your organization

Copyright © 2018-2024 Convey Group. Headquarters: Stockholm, Sweden. All rights reserved. Convey Group AB (publ). Sandhamnsgatan 12, 115 40 Stockholm. Organization number: 556908-8882

Get a guided tour of how Hilmatell can help your organization

Copyright © 2018-2024 Convey Group. Headquarters: Stockholm, Sweden. All rights reserved. Convey Group AB (publ). Sandhamnsgatan 12, 115 40 Stockholm. Organization number: 556908-8882